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Industry
Insight from Fred Barstein
The World Changed
SOMETIME IN THE
last three months, the world changed. Perhaps the factors
that caused the change took years to form but all these
factors seemed to come together recently all over the
world. To underscore the magnitude of this change, no one
is denying it and no one is sure what the world will be like
when the changes finally and fully take hold. Regardless of
what happens, there is no doubt that the world has been
affected in a deep and meaningful way.
To
understand how dramatic this change is as opposed to, say,
the dot com bust, people are acknowledging fundamental
changes to their lifestyles like retiring later. It was
only recently that later retirement was not seriously
considered as a solution to the Social Security crisis. No
more. People are changing their thinking on the homes they
will live in, the colleges they plan to send their children
to, the cars they drive and the vacations they will or will
not take. Like any real change, it is not inherently good
or bad – it just is. How we react or perceive it makes all
the difference.
With
all due respect to Congress and pundits in Washington, the
biggest problem with our retirement system in general and
401(k)s especially is not high fees or the lack of
transparency, not to diminish their importance. The biggest
problems are that participants do not defer enough to be
able to retire comfortably, they have no idea about how to
invest given their age and financial goals, and they do not
react rationally, or at all, as circumstances change. But
because participants and plan sponsors realize that the
world and their personal circumstances have changed, they
are more willing than ever to listen and change the way they
view retirement. Deferring more in these hard times may
seem impossible, but in reality, now is the best time. More
money than ever has been moving to asset allocation funds,
which will continue, but in the new world we need to protect
against the entire equity market collapsing, looking to new
ways to manage risk. New types of target date and
risk-based funds, or some combination, needs to evolve. And
finally, as people realize that they will live and work
longer in the new world, they need a product that provides a
steady stream of income and guarantees against outliving
their money, especially if we experience another financial
tsunami.
Advisors play the key role in this new world. Trust
in large, previously respected financial institutions has
never been lower. Sponsors and participants trust who they
see and speak with, not those that promise the most or have
the best advertising campaigns. The first step into the new
world is for advisors to get their clients to acknowledge
that the world has changed and that they must take action.
No one knows exactly what will happen but meaningful and
consistent communication with clients as well as partnering
with stable and trustworthy intuitions is a good first step
toward succeeding in this new world. Ready or not, welcome
to the new world.
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